‘Literacy is not an appropriate basis for segmenting a shoe brand.’ What are the appropriate bases to segment a shoe brand in the market ?

‘Literacy is not an appropriate basis for segmenting a shoe brand.’ What are the appropriate bases to segment a shoe brand in the market?

Answer – The proper basis for the segmentation of a shoe brand in the market is to be educated. Because if the person is not educated, then the person will not be able to do the calculations properly, which will lead to many problems for the fragmentation of the shoe brand.

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